OPTORG, SPANNING A CENTURY
On October 16th 2019, Optorg and its Tractafric brand celebrated the company’s 100th anniversary. A century of adventures, international trade and developments that have evolved with the movements of our history, marking an occasion to celebrate the expertise of our men and women, our customers and partners and to reflect together on how our industry can contribute to the future of African mobility.
Creation of the Optorg Company
Development of a trading company with Russia
Development in Asia (China, Indochina, Malaysia…) of a diversified trading activity: textiles, capital goods, agri-food business
Implantation in Central Africa with the acquisition of the Société du Haut Ogooué (SHO) and its subsidiary, Traction Africaine de débardage (Tractafric), the Caterpillar dealer in Gabon, Congo, Cameroon, Chad and in Central Africa since 1932
Implantation in West Africa with the acquisition of Établissements Ch. Peyrissac
Beginning of the partnership with Mercedes-Benz
Extension of the partnership with Caterpillar in Morocco
Beginning of the partnership with Manitou
Extension of the partnership with Caterpillar in the DRC, Rwanda and Burundi
Beginning of the partnership with Renault
Beginning of the partnership with Mitsubishi and Ford
Beginning of the partnership with Fuso
Beginning of the partnership with Hyundai and MCV
Launch of direct vehicle sales business
Beginning of the partnership with Isuzu
New distribution agreements with BMW, Ford and JAC
The Optorg centenary
